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Ethel Nanayaa Amoako Baffoe

Borrowed influence – The ethics of using celebrity lookalikes in competitive branding

In the world of branding, imitation may no longer be the highest form of flattery, it could be a Public…

6 Min Read

Borrowed influence – The ethics of using celebrity lookalikes in competitive branding – MyJoyOnline

In the world of branding, imitation may no longer be the highest form of flattery, it could be a Public…

6 Min Read
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